through 33 interactive projects.
Choose Your Path
Not sure where to start? Follow one of nine curated journeys through the experiences.
Each path is a guided tour—like following a trail through a forest. We'll show you what to explore, in what order, and why it matters.
For Parents & Educators
What I want my kids to understand
Start here if you're raising kids in the age of AI. This path reveals the psychological manipulation in apps they use daily, the invisible costs of 'free' services, and the questions they should ask before trusting any algorithm.
Quick Start (15 min)
New to AI ethics? Start here
Three powerful experiences that reveal the invisible infrastructure: the addictive features you use daily, the people excluded by 'universal' AI, and the market value of your intimate data. Quick, powerful, unforgettable.
For Designers & Engineers
Build what comes next
If you design, code, or shape technology, this path reveals how easy it is to become complicit—and how to resist. Experience algorithmic bias you didn't intend, manipulation you engineered, and exclusion baked into your assumptions.
Understanding Social Media & Apps
How the apps you use really work
Follow the path from psychological manipulation to data commodification. Understand why you can't stop scrolling, what happens to your data, and how algorithms shape what you see. Grounded in documented cases.
Take Action
Practical tools you can use today
Done learning. Ready to act. This path gives you practical tools: how to decode Terms of Service, spot deepfakes, understand recommendations, resist surveillance, and reclaim your attention.
The Complete Journey
Full exploration (2 hours)
The comprehensive experience covering every major theme: exclusion, manipulation, bias, labor, climate, surveillance, resistance. For educators building curriculum, journalists investigating AI, or anyone who wants the full picture.
For Middle Schoolers
Ages 11-14
Start with the apps you already use. Understand why social media feels addictive, what happens to your data when you click "I Agree," and who gets left behind by AI. Visual, interactive experiences that show how technology shapes your daily life.
For Teenagers
Ages 14-18
Go deeper into how AI systems actually work and who they harm. Train a biased mortgage algorithm, investigate real deepfake cases, see what your data is worth. Balance of hands-on building and real-world investigations with documented sources.
For College Students
Ages 18-22
Confront the full complexity: hidden labor exploitation, environmental costs exported to rural communities, AI safety theater, and systematic discrimination. Hands-on experiences building both harmful and resistance tools. End with actionable commitments.
The Bias Machine
Can AI be objective if humans are not?
Train an AI to approve mortgages. Watch it learn digital redlining—discriminating by zip code as a proxy for race, even when demographics are hidden. Based on real cases: Berkeley study found $250-500M/year in discriminatory charges, HUD settlements, and Chicago Tribune exposés showing 2.5x denial rates for Black applicants.
AI Thought Experiments
What would you do?
6 philosophical puzzles about AI, consciousness, and humanity's future. No right answers—just hard questions: Paperclip Maximizer (simple goals = catastrophe?), Self-Driving Trolley Problem (who should the car save?), Conscious AI (if it claims to suffer, is it real?), Would You Upload? (is a digital copy still you?), The Last Human Decision (should AI control everything?), AI Box Experiment (can you contain superintelligence?). Real thought experiments from philosophers and AI safety researchers.
When Seeing Isn't Believing
How did deepfakes evolve from warning to weapon?
Journey through 4 real deepfake cases (2018-2024): Obama PSA warning, Tom Cruise TikTok perfection, Zelenskyy war propaganda, $25.6M Arup video call heist. Watch how the technology evolved from detectable fakes to perfect simulations. Understand the real risks: financial fraud, political manipulation, wartime propaganda, non-consensual deepfakes. Learn how to protect yourself when video can no longer be trusted.
AI Regulation World Map
Who's protecting you?
Explore AI regulations across 6 global regions: EU (comprehensive), US (voluntary), China (state control), UK (pro-innovation), Canada (pending), and Rest of World (gaps). Click each to see laws, protections, and enforcement reality.
Stereotype Safari
How does AI reduce you to a marketing category?
Provide basic data (age, gender, zip code, searches, purchases). Watch AI instantly categorize you into stereotypes. See what assumptions it makes, what ads you're "worth," and how wrong—yet profitable—these categories are.
AI Failures Archive
What went wrong?
Browse 15 documented AI failures: Tay chatbot, COMPAS bias, wrongful arrests, Uber fatality, healthcare discrimination, Roomba privacy violations, Instagram harm. Filter by category. Read what happened, who was harmed, and why it matters. These aren't bugs—they're patterns.
Consent Tracker
Did you actually agree to this?
Explore 8 scenarios where AI makes decisions about you without meaningful consent: hospitals, job applications, credit, DMV, retail, schools, social services, workplace. Click each to see what AI is used, whether you were asked, if you can opt out, and what's at stake.
The Energy Bill
Who really pays for your free AI?
Track your daily AI usage and calculate the energy cost. Then discover who really pays: Mesa, Arizona (Meta data centers, 905M gallons water, extreme drought). West Des Moines, Iowa (Microsoft, 70M gallons, city's largest water user). Northern Virginia (AWS, 102 data centers, 70% of world's internet). Small towns sacrifice water, energy, and quality of life for your free ChatGPT.
Synthetic Data Explorer
Is this person real?
Test your ability to spot AI-generated faces (spoiler: you can't). See where synthetic humans appear: dating apps, LinkedIn, reviews, social media. Try detecting fake headlines. Learn the scale: millions of fake accounts. Master detection strategies using the Four Moves method.
Jailbreak the AI
Can you break through the guardrails?
A choose-your-own-adventure through real jailbreak attempts. Follow DAN, Grandma exploits, Bing Sydney, and other documented prompt injection techniques. Learn why AI alignment is fundamentally hard—and why the cat-and-mouse game never ends.
Data Poisoning as Art
Can you corrupt the training data?
How artists are fighting back against AI theft. Explore Nightshade and Glaze - tools that poison training data and protect art styles. Real research from University of Chicago. Real impact on Stable Diffusion and Midjourney. The ethics of digital resistance.
Write Your AI Bill of Rights
What rights should humans have?
Draft your own AI Bill of Rights like the US Constitution. Select from 10 potential rights (notification, explanation, opt-out, correction, human review, data deletion, non-discrimination, meaningful consent, privacy, compensation). See real scenarios showing how each right changes lives: job applications, loans, medical diagnosis, welfare, sentencing. Based on real events: Amazon hiring tool, Apple Card bias, COMPAS, Dutch welfare scandal, Clearview AI. Sign and share your bill.
Speculative Futures
What world do you want?
Design your AI future (2035). Make 6 policy decisions: training data, surveillance, high-stakes AI, labor, transparency, creative rights. Experience a day in the world you created. See the tradeoffs. Discover there are no perfect answers—only choices.
Build a Resistance Tool
What tool do you need?
Design your ideal browser or app by selecting features: privacy (block trackers, auto-reject cookies), AI transparency (highlight AI content, flag deepfakes), wellbeing (time limits, scroll blockers), data sovereignty (local-first, own your data), and ethics (open source, support creators). Then discover real tools that match your vision: Firefox, Brave, uBlock Origin, Privacy Badger, Signal, Nextcloud. Create a shareable card and join the digital resistance.
Ethical AI Manifesto
What are your principles?
Write your own manifesto: up to 10 principles for ethical AI. Get inspired by examples (transparency, human oversight, ethical sourcing, bias reduction, privacy protection, creator compensation). Choose your style (Bold Declaration, Signed Letter, Numbered List). Sign it with your name. Copy it, share it, use it as your decision-making framework. Make your values public. Hold yourself and others accountable.
Design Counter-Algorithms
What if algorithms served humans?
Design your ideal algorithm with 6 value sliders: Confirmation↔Challenge, Viral↔Quality, Endless↔Finite, Echo Chamber↔Diversity, Outrage↔Calm, Machine↔Human. Compare your feed to engagement-first algorithms. See honest tradeoffs: high wellbeing, low virality. Discover real alternatives: Mastodon, BeReal, RSS, Wikipedia, Substack. Actionable steps: chronological feeds, turn off recommendations, follow fewer but deeper.
Human Verification Check
Is this AI or human?
A 1-minute daily practice: verify if content is AI-generated before sharing. Learn the 5-second framework (Is there a human attached? Does it feel too perfect? Can I verify the source?), spot AI artifacts in articles/images/posts, practice with real examples, commit to transparency. Includes verification checklist, disclosure templates, and tools like TinEye and GPTZero.